Gerard Santinelli is the CEO of Santinelli International, an optical technology company in New York. As CEO, Gerard has helped Santinelli International solidify its status as the US leader in lens edging technology. With his mind on business-to-business outreach, Gerard is a CEO who has always has marketing strategy on his mind. Gerard is a self-professed business strategy junkie who keeps his finger on the pulse of industry thinking. The Santinelli Business Blog is Gerard’s outlet for discussing all things business. In his spare time, Gerard enjoys playing the drums, the Yankees, and spending time on Long Island Sound.